About Me!
I’m a dad first — and that’s shaped how I design more than any framework or methodology ever could.
Parenthood taught me how to listen without perfect information, anticipate needs before they’re clearly expressed, and create calm in moments of uncertainty. Those lessons show up daily in my work designing complex digital products where clarity, trust, and confidence aren’t optional.
Professionally, I’m a Senior Product Designer specializing in enterprise platforms and design systems. I’ve worked across gaming, fintech, cannabis, and e-commerce — industries where complexity is the baseline and mistakes carry real consequences. I help teams untangle that complexity by building scalable systems, simplifying workflows, and aligning design closely with product and engineering.
Outside of work, I’m deeply invested in health and wellness. CrossFit, training, and discipline aren’t hobbies for me — they’re how I stay grounded and consistent. Showing up every day, putting in the work, and improving incrementally is the same mindset I bring to product design and leadership.
I believe good design, like good training, is about fundamentals done well: clear goals, strong systems, and the patience to build things that last.
I do my best work with teams that care about outcomes, value thoughtful collaboration, and want design to play a meaningful role in shaping the product — not just decorating it.
My Experience
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Joined a $10.3B gaming enterprise with four digital products operating in silos and no shared design foundation.
→ Led the end-to-end architecture and rollout of an enterprise design system, establishing a single source of truth across 4+ regulated gaming products
→ Built and governed scalable component libraries, design tokens, and documentation that reduced design iteration time and improved design-to-engineering handoff across millions of user sessions
→ Partnered with product, engineering, and compliance stakeholders to align UX standards with technical and regulatory constraints
→ Designed premium interaction patterns and visual systems for high-value gaming experiences while maintaining engineering scalability
→ Facilitated bi-weekly design system workshops and led organization-wide migration from Adobe XD to Figma, enabling adoption across designers and stakeholders
→ Provided day-to-day design leadership for a team of three designers, overseeing workload prioritization, quality, and delivery across concurrent initiatives
The impact: Transformed a fragmented design org into a unified system where teams could ship consistent experiences faster. -
Designed consumer-facing crypto products for users with little to no understanding of cryptocurrency.
→ Redesigned the mobile wallet experience, simplifying discovery, ATM location, and purchasing flows to reduce friction from entry to transaction
→ Created a UX copy framework translating complex financial and crypto concepts into plain language in the absence of a content team
→ Defined and supported conversion KPIs in partnership with product and marketing, informing CRM funnels and engagement flows
→ Led mobile-first redesign of the marketing website, conducting user research to address navigation and comprehension issues
→ Built a scalable UI system in collaboration with product and engineering, balancing usability, business goals, and technical constraints
The result: Delivered an accessible crypto experience that made a complex financial product usable for everyday consumers. -
Joined during a company rebrand to address customer confusion and abandonment in a loan management platform.
→ Redesigned the end-to-end loan management experience, from application through payment submission, improving clarity and task completion
→ Led design contributions for the company rebrand, including platform visuals, brand system application, and executive-facing strategy presentations
→ Conducted qualitative research, competitive analysis, and usability testing to inform product decisions and prioritize platform improvements
→ Advocated for user-centered design practices during a period of organizational and product change
What I learned: Designed for a regulated financial environment where trust, clarity, and accuracy directly impact adoption. -
Designed cannabis e-commerce and POS systems under constantly shifting state-by-state regulations.
→ Designed a dual-sided marketplace connecting consumers with dispensary inventory across web, in-store kiosks, and fulfillment workflows
→ Built an admin dashboard enabling dispensary owners to manage real-time inventory and compliance-sensitive product data without technical overhead
→ Partnered closely with engineering to ensure design intent translated accurately into production under regulatory constraints
→ Designed systems with flexibility in mind to accommodate evolving legal and operational requirements
The challenge: Designing for an industry that's legal in some states, illegal federally, and changes rules constantly. Taught me to design for flexibility. -
Redesigned legacy casino management software used daily by operators.
→ Led redesign of legacy Java-based back-office workflows into modern React applications, improving usability across complex operational tasks
→ Collaborated with database engineers and product partners to rebuild workflows spanning basic operations through advanced configurations
→ Designed and launched a facial recognition product from concept through production that won a G2E Silver Award
→ Established standardized design patterns that transformed engineer-built interfaces into a cohesive, user-centered platform
The impact: Demonstrated that enterprise software can deliver both operational power and strong user experience. -
→ Contributed to UX, UI, and interactive design across web-based products and content platforms
→ Collaborated with engineering and stakeholders to translate business requirements into user-facing experiences
→ Built a strong foundation in usability, visual systems, and front-end collaboration that informed later product-focused work